Cybersecurity Best Practices for Small Businesses

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In today’s modern business landscape, where technology plays a pivotal role, prioritizing cybersecurity best practices is vital for small businesses.     Safeguarding networks and computer systems that house sensitive and valuable data is crucial in protecting against malicious actors. In this article, let’s explore the five cybersecurity best practices for small businesses.   Adapt …

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Behavioral Segmentation Examples

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One type of customer segmentation is behavioral. Whether you realize it or not, our preferences and habits can predict how we behave during shopping. The idea is to categorize customers according to their behavior. By segmenting your consumer base, you can target your efforts and budget at the correct demographic while considering their purchasing and …

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Is Online Trading Free From Risks?

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Online trading has become a popular investment option among millions of people worldwide. It had a market size of US$9.32 billion in 2020. Also, it had an expected compound annual growth rate of 6.4 percent until 2026.     However, are there potential cybersecurity risks associated with online trading? This article delves into this question …

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